What if writing your sales page felt more like telling the story behind your work — step by step, in your own words?
Whether you're teaching jewellery making, selling embroidery kits, running a tufted rug course, or showing people how to upcycle furniture — this guide is built for you.
Inside, I’ll walk you through the same 15-step structure I’ve used to grow my own creative business. It’s designed to help your message land with the right people — the ones already looking for what you do.
No jargon. No pressure. Just a clear, proven way to shape your page so it reflects your craft — and sells with honesty.
Download the How To Build A Sales Page Guidenside this workshop, you’ll learn a recipe I’ve used time and again to help creatives build sales pages that feel real — and actually work.
The very same structure I’ve used across my own creative business, and I’ll walk you through it one step at a time...
Whether you’re teaching a sewing course, launching a digital printable set, or building a painting workshop, I’ll help you shape what you do into something your audience gets… before they’ve even hit the bottom of the page.
Understanding how to talk about what you offer — in a way that feels natural
Building your page like a guided story, not a pitch
Knowing exactly what goes where — so your message lands clearly
Beth Martin
"This is the most clear, comprehensive course I've taken..."
"I've taken a billion online
courses and to be completely honest this one redefined the bar for me...this is the most clear, comprehensive course I've taken and Alex's personal support takes it to another level".
Samantha Elis
"Alex is more of a guide than a teacher...and guides you step-by-step..."
"Alex's teaching style is totally refreshing in the online expert sector. He teaches in a logical and supportive way, he's more of a guide than a teacher and will take you step-by-step through any roadblocks that come up".
Sue Hay
"Alex is willing to share, with others, every single step that has brought him success..."
"In an online world full of experts and gurus, it's a god-send to have found Alex. He's the real deal. He's willing to share, with others, every single step that has brought him success. I've already taken huge leaps forward in my business".
